Frost Miller Group

26

Jan

2010

Social Media Policy- What Would You Include?
Labels: Social Media
Written by Elizabeth Johnson   
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Social Media IconsWe put the cart before the horse on this one - launching our blog and interacting on Twitter and LinkedIn before writing an agency-wide social media policy! You know, a Code of Conduct for the Internet that will become part of our employee handbook.

Truth be told, we're a fairly tight knit bunch, so we all pretty much know where our comfort zone is for this sort of thing. Still, what if, down the road someone new comes in and thinks differently? That's why - large or small - it's critical for every organization to have a social media policy in place (and, AHEM!, preferably before engaging in social media).

So, as Frost Miller's social media policy is a work in progress with lots of ideas swirling around, I'm taking a one-question poll to gather even more input.

1. What do you think is the most important point to be included in a social media policy?

Leave a comment to let me know what you think or send me a tweet @frostmiller. And stay tuned. I'll be posting the "Top 10" points we included in our policy.

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Elizabeth Johnson
Director of Public Relations & Content Development
Frost Miller Group


Whether it’s reaching new customers or targeting the media, Elizabeth takes concepts and puts them into words that speak to specific audiences. She’s created strong sales pieces for organizations in a variety of industries. Through her work in public relations, she establishes companies as recognized experts in their field by pitching story ideas to the media; creating supporting collateral; and utilizing the latest Web 2.0 technologies to deliver messages to the public. Her association background means she knows what members are looking for and can deliver that message. Elizabeth holds a degree in advertising from Penn State, so yes, every Monday in the fall we listen to a Nittany Lion football update. She maintains memberships in PRSA and IAEE.
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