George Washington University Graduates to Frost Miller Group
School's tourism and hospitality program chooses Bethesda agency for e-marketing efforts
BETHESDA, MD-May 10, 2005-Bethesda, MD-based Frost Miller Group has been chosen by George Washington University's department of tourism and hospitality management to market the school's certificate in event management.
Frost Miller Group will develop an integrated marketing plan designed to boost new enrollments in the popular certificate program.
The agency will also provide an e-marketing campaign to promote individual courses to students who've enrolled.
"It's an honor for our firm to work with George Washington University," says Kevin Miller, president. "We feel like we're head of the class."
About Frost Miller Group
Since 1992, Bethesda, MD-based business-to-business agency Frost Miller
Group has provided branding, marketing research, strategy, graphic design,
copywriting, Web development, public relations, and media planning and placement.
Among its clients are American Society for Microbiology, The Electrical
Alliance, Freddie Mac Foundation and Hensel Phelps Construction. Washington
Business Journal lists Frost Miller Group among the area’s top
25 advertising agencies. More information is available at www.frostmiller.com.