American Beverage Association Taps Frost Miller Group to Promote Annual Convention
Business-to-business agency will market InterBev 2006
BETHESDA, MD—7 25, 2006—Bethesda, MD-based Frost Miller Group has been chosen to partner with Convention Management Group to promote the American Beverage Association’s annual convention, InterBev 2006.
Leading up to the October event, Frost Miller Group will produce an intensive promotional campaign that includes advertising, telemarketing, direct mail and email blasts.
InterBev provides the perfect venue for the beverage industry to come together to collaborate on current issues and showcase its latest innovations. It is owned by the American Beverage Association and managed by Fairfax, VA-based Convention Management Group.
“It’s great to be involved with InterBev 2006” says
Kevin Miller, president. “We’re really juiced about this project.”
About Frost Miller Group
Since 1992, Bethesda, MD-based agency Frost Miller Group provides branding,
marketing research, strategy, graphic design, copywriting, Web development,
public relations, and media planning and placement. Among its clients are
National Mining Association, The Electrical Alliance, Freddie Mac Foundation
and Hensel Phelps Construction. Washington Business Journal lists
Frost Miller Group among the area’s top 25 advertising agencies. More
information is available at www.frostmiller.com.